Presenting at 2024 APPAM: Communicating SOGI Data Equitably

We are excited to present at the 2024 APPAM Fall Research Conference, a multi-disciplinary research conference attracting the highest quality research on a wide variety of important current and emerging policy and management issues.

Director Alissa Marchant will join a panel to present on collecting and sharing sexual orientation and gender identity (SOGI) data. The panel consists of policy and government experts, thought leaders about data equity, data collection, and communication, and a preeminent researcher who has used data to better understand who LGBTQ people are and what they face.

This panel will explore the dynamic landscape of sexual orientation and gender identity (SOGI) data collection and dissemination in the United States. The paper authors are experts in data collection, public policy, evaluation, and LGBTQ+ issues and challenges, offer insights into this evolving field. Presentations will encompass essential strategies for improved data collection methodologies, including the identification of key challenges and opportunities. The discussions will explore the significance of accurate and comprehensive data in addressing disparities and advancing policies that promote LGBTQ+ equity. The panel aims to foster a deeper understanding of how SOGI data can be utilized in more equitable ways, highlighting approaches to effective communication and utilization across various sectors. Attendees will gain valuable perspectives on harnessing data as a tool for social progress and inclusivity.

As part of the presentation, Alissa translates key lessons from the Equitable Communications Guide for sharing SOGI data, including:

1. Build awareness and empathy for the experience of LGBTQ people, such as watching movies and reading stories with LBGTQ protagonists.
2. Allow people to self-identify for every new communication. In today’s political context, LGBTQ people may be more cautious with who they want to share their identities with, and when.
3. Write findings directly for LGBTQ activists so they can own and act on data about them.
4. When talking about trans kids, Frameworks found it more effective to use a morality message: “It’s the right thing to do.”
5. Uplift inspiring stories to counteract the negative and build hope.

Share these tips for communicating SOGI data on LinkedIn.